Here's a quick summary of the course:
1. Introduction
2. What are Resale Rights?
3. Placing the product on the Web
4. Promoting your product
5. A step by step example
6. Special Report: "Top 10 Ways To Win With Resale Rights"
Resale Rights are simply products, usually information products such as e-books or software, that the author has allowed you to sell and retain 100% of theprofits. (It is NOT the same as owning the product. The author retains Copyright, just relinquishes distribution rights.) There are a number of types of Resale Rights but perhaps the most important are`vanilla` Resale Rights as described above, and Master Resale Rights. This second option means you also have the rights to pass on the Resale Rights to your buyers, and can increase your sales. It is not always a good thing! The only other option you have to sell on the net, without the expense and time of creating your own products, is to use an affiliate program. They have their place - usually as a `back end` income - but we do not cover those in this course. Why use the same effort to sell for 50% of the profit when you can have100%? With Resale Rights you are in effect taking a short cut to your success. Once you've learned the trick of doing it once you can keep repeating the formula and have tens of even hundreds of sites selling a single product each.
With this many streams of income you don't even need highly optimised sites - a new method involves quickly creating sites like these that perhaps only sell a few items a day. Of course, a hundred of these means big bucks! If you want to see what is included in a Resell Rights package, we've provided one free of charge!
Ezine Success (With Resale Rights!)
www.productpacks.com/EzineSuccess
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To make money on-line you need to sell something to someone. This can be a service or a product. The biggest step for anyone starting out is to find out exactly what they can sell. The best method is to have your own product, but a close second is to have the Resale Rights to a product. There are advantages and disadvantages to each approach. To create your own product takes time, knowledge, skill, and money. Something you may not have in abundance.
When you buy Resale Rights you get everything ready made, down to the website to sell it. The downside is you'll lose out on exclusivity and full control of the product. For example if you buy a product that comes with Master Resale Rights before long everyone will be selling the same thing. The market will quickly become saturated. It doesn't matter so much for a strong, new product but some older ebooks have been circulating the net for years. You also forfeit the chance to release updates, newer versions and different formats. Some Resale Rights providers do provide these for you to pass on, but it's rare.
If you had your own product with full control you could release a Version 2, or a 2005 Version, or re-package it with new bonuses. Sometimes you will get a limited license to alter the product in the form of `branding` software. This is well worth doing if you can since you can add extra paying links into the book or software as well as your own name and website address. Your long term goal, therefore, is to have your own items you can sell (and perhaps provide Resale Rights to!).
In the shorter term, Resale Rights are IDEAL to start the ball rolling. Many, no - MOST!, top Gurus today started with ResaleRights. You can get Resale Rights products from many sources. If you can the product should be fresh, original and limited. It is usually far more expensive to get the rights to these - some marketers charge upwards of $1000 for the ResaleRights to theirs.
This does mean, however, you join an exclusive group. Recently Mark Joyner set a precedent in this market by selling his entire Software, Ebooks, Website Codes and Source Code in $2000 packages. You can also get Resale Rights to new products by simply contacting the author and asking. Often you'll get them and the rights themselves are not advertised. The third option is to buy bundles of software that sell at lower prices. These are far less exclusive, but the sheer pricing and abundance you have can make the difference. Especially if you're just starting. You're always looking for a Unique Selling Point to stand out. This could be a lower price than everyone else, more products, a better bundles, or just personal support. Keep your eyes open for the new packages that are potentially profitable to you. Subscribe to e-mail lists, search Google and contact the authors of new books and tools that interest you.
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By now you should have a site from a product you have Resale Rights to hosted at a domain name of your choosing. Now you need interested buyers to find your site, and hopefully buy from you! The subject of promoting your site is far too big to go into detail here.
The quickest and easiest methods involve the Search Engines, or more specifically Google Adwords. It is easy to sign up for a Google Adwords account. Go to: http://adwords.google.com and follow the instructions there. When your account is live you create small ads and choose keywords that reflect your site. There are a lot of tricks to using AdWords but you need to make sure you use highly targeted keywords and don't pay too much per click. Once you find one that is working well, increase your budget for that keyword. This is a numbers game and requires careful tracking. As long as your cost-per-click times the number of clicks it takes to make a sale doesn't exceed the income from the sale you're in business! For example: The keyword "Website Editor" costs you 5c per click. You make one sale at $30 for every 100 clicks. That means it cost you $5 to make a $30 sale. Not a realistic example - but it shows you what is possible.
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